In this book, you’ll learn the exact system Alec Mountain uses to turn every $10K in ad spent into $100K in revenue — using lean, high-impact events that convert without pitch decks, funnels, or pressure. You’ll see how he and his clients consistently fill rooms with the right people, build real authority, and land high-ticket clients — all while keeping overhead low and stress even lower.
The shift? Alec stopped trying to “go viral” and started becoming undeniable in his local market. Fill the Room is the step-by-step guide to making your name known, becoming the most connected person in your city, and building momentum through events that feel good, do good, and get you paid.
Whether you’re a coach, consultant, or service-based founder — if you’re ready to grow smarter, faster, and more profitably, this is the playbook.
How I went from zero local recognition to local celebrity in my city in under 6 months
How I sold 127 tickets to my first event — starting from scratch with no list, no audience, and no connections
Exactly how to convert your first $10K in ads into $100K in revenue from selling on stage
A proven plan to fill your first event in under 2 weeks (even if you’ve never done this before)
The simple funnel + ad framework I use to build profitable local events — no complex tech required
How to create a standout event experience for less than 10% of what your competitors are spending
How one local event brought in $27K in revenue and several new high ticket clients
My 45-second video playbook that sells tickets, gets DMs, and builds your brand fast
The exact video retargeting strategy that gives me a 4x ROAS on ticket sales
Why faith, alignment, and consistency beat hype every time — and how I built a business around showing up as myself
Steal the exact ad formulas Alec and his top clients use to fill rooms and land high-ticket clients. You’ll get access to real video ad examples and plug-and-play scripts that have sold out events, packed venues, and driven six figures in client revenue — all without doing manual outreach. Don’t reinvent the wheel — take what already works and make it yours.
Master the pitch strategy that’s generated hundreds of thousands in client sales — straight from the stage. Learn Alec’s exact framework for pitching in-person without sounding pushy or salesy. These are the same scripts and stage formats Alec and his clients have used to close high-ticket offers at local events. Simple. Strategic. High-converting.
Run high-impact events without wasting time or money. Inside this checklist is everything you need to plan, promote, and profit from your event — without the stress, overwhelm, or bloated budgets. Learn exactly how Alec sets up powerful local events with minimal time and maximum ROI. It’s the same system he uses to get sponsors, secure venues, and create unforgettable attendee experiences.
My name is Alec Mountain, and I help coaches, consultants, and creators build their brand and land clients through local events that feel aligned, impactful, and profitable.
I wrote this book because I know how it feels to be full of potential — and still feel stuck.
Not that long ago, I was deeply unsure of my next move. I had skills, I had knowledge, I had heart — but I couldn’t figure out how to grow my business in a way that felt right. Every online strategy seemed exhausting. Funnels. DMs. Content calendars. Paid ads that led to nowhere.
So I made a simple decision:
What if I stopped chasing attention online… and started owning the room offline?
That one shift changed everything for me.
I went from struggling to gain traction… to becoming one of the most connected people in my city.
From chasing leads… to having people come to me. From inconsistent revenue… to making $27K+ from a single event — with no outreach and just a few hours of planning.
And no, I’m not some celebrity or internet guru.
I’m just a regular guy who figured out how to fill rooms with the right people… and turn those rooms into momentum, influence, and income.
Now, I help other entrepreneurs do the same.
What brings me the most joy?
Hearing stories from people who finally feel like themselves again in business. Who are attracting aligned clients. Who are getting DMs after events saying, “That was the best event I’ve ever been to.”
This book is for people like you.
People with real value to offer. People who don’t want to play the social media game. People who just want to grow a real business — with real clients — by showing up, creating value, and building authentic community.
If that’s you, you’re going to love what’s inside this book.
Let’s build something that lasts — starting with a room full of the right people.
— Alec
You — The longer you wait to “figure it out,” the more momentum, clients, and opportunities pass you by. Events aren’t some future trend — they’re working right now for real business owners just like you.
Me — I’m making this book available because I believe the strategy inside it changes lives and businesses. Not through theory, but through execution. I’ve seen it work in cities all around the world — over and over again. And I want you to have the system too.
There’s no catch and nothing hidden. This book includes the full A-to-Z system I’ve used to fill rooms, land clients, and build amazing momentum through in-person events. No prior following required.
Note – I built this system by running real events, in real cities, with real people. No corporate sponsorships. No speaking tours. Just connection, consistency, and a repeatable model that turns local rooms into real results. If that sounds like something you want… this book is for you.
© Alec Mountain 2025. All Rights Reserved